I help CMOs reach new customers through robust, actionable content strategies.
Hi, I’m Tighe.
(Oh, it’s pronounced tie.)
What I Do
I develop content strategies that drive awareness, traffic and sales. I work with existing teams to activate the strategy for growth.
I’ve worked with multiple Fortune 500 brands for more than 17 years in creative, marketing and communications.
Whether I’m developing content about the world’s most famous supermodels (Victoria’s Secret) or selling the industry’s most powerful toilet (Home Depot), I approach each project with the same point of view: every brand has the opportunity to tell their story and get a customer to act.
Every brand has a story.
Not every brand is telling the right one.
What are you looking for?
Perhaps it’s a fresh platform on which to base your brand’s marketing and communication.
Or maybe you’re looking for a campaign manager to kick-off teams with insights, strategy and a game-plan to get the work done.
How I Work
My mission is simple:
Get customers to act through brand storytelling and messaging.
I work as an extension of your in-house team to set campaigns — and people — up for success. My goal is to give you and your teams the tools to execute flawlessly and scale efficiently.
This can range anywhere from one-off campaign planning to a full, in-depth overhaul of your marketing approach and organizational output.
Everything I do is guided by my core tenets.
On the DISC assessment, I’m a DI - meaning a results-driven team player and motivator.
By applying my philosophy, along with collaboration and my focus on the end goal, I’ve been able to drive real, tangible results for businesses across the full marketing funnel.
Results
54m+
organic social media impressions for Victoria’s Secret Fashion Show
3x+
Increase in traffic to Williams Sonoma seasonal content pages
500%+
Increase in sales of Glacier Bay toilets at Home Depot
Contact
Let’s work together. I’d love to hear more about the challenges your brand is facing and where we can collaborate. I’m excited to meet you.